In the quiet heart of Dartmouth, Massachusetts, St. Peter’s Episcopal Church sought to redefine the role of faith in embracing the LGBTQIA+ community. Led by Reverend Scott, the church recognized a crucial need: to extend a sincere welcome to those historically marginalized by traditional religious institutions. The challenge was to build an inclusive environment while effectively reaching and engaging the community.
This mission became personal for Flux Media’s founder, who led the development and rollout of a community-focused LGBTQIA+ Ministry. A series of engaging, welcoming events was launched — from intimate pizza nights to live music coffeehouse gatherings — each designed to foster warmth, joy, and a sense of belonging.
To maximize awareness, we executed a comprehensive grassroots marketing plan. This included vibrant, thoughtfully designed flyers with QR codes for easy event access, placed strategically throughout the community. The messaging was inviting, heartfelt, and inclusive — setting a tone of openness and celebration.
On the digital front, Flux Media launched a grassroots-style social media campaign that collaborated with local platforms including Dartmouth Guide, New Bedford Guide, and SouthCoast Today. The campaign sparked meaningful dialogue and engagement across Facebook and Instagram.
In parallel, we carefully managed paid media via Meta Business tools, ensuring campaigns were hyper-targeted, cost-effective, and impactful — igniting interest across the SouthCoast while staying within budget constraints.
🌈 Multiple successful events fostering community engagement and visibility for LGBTQIA+ ministry
📍 High local participation driven by grassroots and digital outreach
💬 Increased awareness and dialogue across social media platforms
🤝 New partnerships formed and growing trust within the LGBTQIA+ community
🏳️🌈 A newly energized and inclusive church identity that continues to grow
St. Peter’s Episcopal Church, in partnership with Flux Media, has redefined what it means to be a welcoming faith-based community. Together, they transformed intention into action, showing that with purpose-driven outreach and inclusive strategy, meaningful community change is not only possible — it’s inevitable. This initiative continues to break barriers and build bridges, proving that love, compassion, and connection are the strongest foundations for faith and fellowship.
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